TORONTO: Edelman has acquired the 25-year-old firm Karyo Communications, adding Vancouver to its list of Canadian operations.
The combined office will be known as Karyo Edelman and will incorporate all 25 Karyo Communications staff members. Karyo principals Paul Welsh and Patti Schom-Mofatt will stay on in their current roles.
The two agencies worked together in advance of the 2006 Winter Olympics in Torino, Italy and will continue their sports and Olympics work with the 2010 Vancouver Winter Olympics.
The firm said that Karyo Edelman's location will provide Canadian access to Western US clients and puts Edelman in a better position for business in Asia Pacific.
"We think this is a natural fit for Edelman south of the border, and for Vancouver clients as a gateway to the US," said Welsh.
Charles Fremes, president and CEO of Edelman Canada, calls Karyo's social marketing and stakeholder relations work a "compliment" to its Canadian business.
As a result of the acquisition, Edelman has taken majority interest in Karyo. Other financial details of the acquisition are undisclosed. Edelman also has Canadian offices in Toronto and Montreal.