Pink just isn’t my color
Last week, we reported on the launch of a women's section on the American Airlines site, which will help women with "style" tips...
Last week, we reported on the launch of a women's section on the American Airlines site, which will help women with "style" tips and "girlfriend" vacations, among other things. One of the questions I asked Nora Linville, the director of women's sales and marketing, was about the difference between the travel needs of men and women that would require such a site. Communication was what Linville emphasized.
Well, the message being communicated seems to be "Women like pink and can't handle too many online tools."
The Consumerist and Feministe both have posts and comments that thoroughly rip American, excoriating the company for what they feel is the condescending tone of the site.
Air travel is rife with delays and cancellations (not to mention diminshing comforts, like pillows and blankets), issues that the airline should be addressing for both men and women. Today's WSJ has a story describing how these problems will get worse with the summer travel season. Perhaps addressing these concerns, which apply to everyone, would be time better spent.
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