Ketchum wins two new clients

LONDON; ABU DHABI, UAE; and NEW YORK: Ketchum has added two new clients to its roster. The firm will provide strategic support for an initiative called "Kalima" ("word" in Arabic), which seeks to bring together authors, publishers, translators, and distributors to produce classical and contemporary works for the Arab-speaking world. The initiative is seeded by a grant from the Abu Dhabi Authority for Culture and Heritage. Ketchum has also been selected as the US AOR for Conservation International (CI), a US-based nonprofit working towards the conservation of the planet's biodiversity. The firm will help raise awareness of the organization's efforts.

LONDON; ABU DHABI, UAE; and NEW YORK: Ketchum has added two new clients to its roster. The firm will provide strategic support for an initiative called "Kalima" ("word" in Arabic), which seeks to bring together authors, publishers, translators, and distributors to produce classical and contemporary works for the Arab-speaking world. The initiative is seeded by a grant from the Abu Dhabi Authority for Culture and Heritage. Ketchum has also been selected as the US AOR for Conservation International (CI), a US-based nonprofit working towards the conservation of the planet's biodiversity. The firm will help raise awareness of the organization's efforts.

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