The power of mentors

PRWeek will be publishing its first-ever "PR Power List" in October. In identifying the criteria by which the list will be compiled, one of the...

PRWeek will be publishing its first-ever "PR Power List" in October. In identifying the criteria by which the list will be compiled, one of the senior editors pointed out that one indicator of power is the influence and prominence of people who have worked for an individual over time.

In other words, if you are seeding the industry - whether in your own organization or not- with great people who really learned from you how it should be done, it reflects on you and your influence on the industry overall.

Sounds simple? It's not. Mentoring - or the act of actually wanting your people to do great work, grow, and eventually move on at times - is a rare art. And it's hard to do, when everyone is so busy working with clients or senior executives. But making the effort to develop others pays often-unseen dividends.

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