Montblanc names Rogers & Cowan AOR

NEW YORK: Montblanc North America has selected Rogers & Cowan as AOR. The account will be run out of the agency's New York office and efforts will focus on strategic communications, media relations, ambassador building, and event management. Rogers & Cowan will also plan and implement campaigns to introduce new products and reinforce Montblanc's position as a global luxury brand.

NEW YORK: Montblanc North America has selected Rogers & Cowan as AOR. The account will be run out of the agency's New York office and efforts will focus on strategic communications, media relations, ambassador building, and event management. Rogers & Cowan will also plan and implement campaigns to introduce new products and reinforce Montblanc's position as a global luxury brand.

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