HHS campaign revisisted

The Washington Post reports today that a Health and Human Services campaign to encourage breast-feeding was toned down after the powerful formula industry got...

The Washington Post reports today that a Health and Human Services campaign to encourage breast-feeding was toned down after the powerful formula industry got involved. What began as a blunt ad campaign intended to show the health risks of not breast-feeding, somehow morphed into ads that carried as much bite as....well as anything featuring "dandelions and cherry-topped ice cream scoops" possibly could.

The story says the formula industry hired a "former chairman of the Republican National Committee and a former top regulatory official" to lobby the HHS. Now, predictably, Congress is getting involved. I say predictably because when former surgeon general Richard Carmona testified last month that political considerations interfered with his job, one had a feeling Congress would be hearing more on the matter.

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