JS2 to expose the Toy Insider
News in Brief
NEW YORK: Adventure Publishing has tapped JS2 Communications to handle all PR activities for its 2007 Toy Insider, an annual guide to the hottest toys for the holiday season. The guide, which will appear in the November issue of Redbook, offers more than 100 age-categorized toy recommendations selected by a panel of industry experts. The account will be led from the agency's New York office.
NEW YORK: Adventure Publishing has tapped JS2 Communications to handle all PR activities for its 2007 Toy Insider, an annual guide to the hottest toys for the holiday season. The guide, which will appear in the November issue of Redbook, offers more than 100 age-categorized toy recommendations selected by a panel of industry experts. The account will be led from the agency's New York office.