Facebook soon to choose a winner

Google and Microsoft step into the ring for the last round of fights over a 5-10% stake in Facebook, according to the New York Post, whose sources claim that if Google wins the fight, one of their first tasks will be to unwind Microsoft's ad deal with Facebook.

Google and Microsoft step into the ring for the last round of fights over a 5-10% stake in Facebook, according to the New York Post, whose sources claim that if Google wins the fight, one of their first tasks will be to unwind Microsoft's ad deal with Facebook. The Post reports that a deal should be announced in the next 24-48 hours.

Just before the Post story went up, blogger ParisLemon speculates - based on the September announcement that a new Facebook ad system will launch on November 6 - about whether Google or Microsoft will get the goods.

The WSJ reports that Nike is “upping” its image amongst a young, Latino, and hip-hop demographic by hiring under-the-radar influencers such as Los Angeles tattoo artist known as Mister Cartoon.

All good things for the New York Times, which, in issuing its latest financial results yesterday, reported an increased third quarter profit, beating analysts' predictions. The Times attributes much of the increase to September's surge in ads for films and fall fashions, and AdAgereports a 27% increase in digital media.

W Magazine published two different covers for its November art issue, one featuring Jennifer Anniston; one Angelina Jolie, according to Mediabistro's fishbowl LA. Which one of Brad's ladies will sell more mags?

NBC pulls content from YouTube, to add to its new site, Hulu.

The CA wildfires are now affecting the entertainment industry.

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