JWT Boom, Trilogy team up to better serve Boomers

SAN FRANCISCO: Shea Homes’ Trilogy brand has tapped JWT Boom to assist in strategic development and outreach targeting the nation’s ever-growing affluent “second adulthood” population. The privately-owned home builder currently has eight experiential, “active retirement” Trilogy communities in California, Washington, and Arizona, with more in development.

SAN FRANCISCO: Shea Homes’ Trilogy brand has tapped JWT Boom to assist in strategic development and outreach targeting the nation’s ever-growing affluent “second adulthood” population. The privately-owned home builder currently has eight experiential, “active retirement” Trilogy communities in California, Washington, and Arizona, with more in development.