Procter & Gamble announces its plans on keeping employment levels flat or slightly below current levels for the foreseeable future. The move is intended to reduce costs amid a difficult environment for the consumer-products giant. How will all this effect marketing and PR? Chairman and CEO A.G. Lafley tells AdAge that while P&G will continue to hire entry-level marketers into its associate brand manager ranks, it very well might hire fewer than before. And CFO C.C. Daley recently addressed the moves by saying, “Consumers are clearly feeling some pressure and increasing demands for value.”
The razor wars are on, with Gillette set to spend a pretty penny on the biggest campaign on the women's side of its business since 2001.
Senator Barack Obama effectively defused the plagiarism charge levied by Senator Hillary Clinton at last night's Texas debate. Clinton needed to land some punches last night, and, by most accounts, failed to do so.
Anheuser-Busch and Miller are answering questions about their marketing of caffeinated alcoholic drinks. The attorney generals from several states have asked nicely for related documents.