Zweibaum joins Ogilvy PR

NEW YORK: Ogilvy PR has hired Kiersten Zweibaum as managing director and global head of the firm's corporate practice. Zweibaum was previously director of the global corporate practice at GCI Group. In her current role, Zweibaum will be responsible for providing strategic leadership for corporate clients across the Ogilvy network. Her specialties include building and maintaining corporate reputation, from corporate brand building through issues and crisis management. Before her role at GCI Group, Zweibaum served as SVP and associate director of Ketchum's corporate practice.

NEW YORK: Ogilvy PR has hired Kiersten Zweibaum as managing director and global head of the firm's corporate practice. Zweibaum was previously director of the global corporate practice at GCI Group. In her current role, Zweibaum will be responsible for providing strategic leadership for corporate clients across the Ogilvy network. Her specialties include building and maintaining corporate reputation, from corporate brand building through issues and crisis management. Before her role at GCI Group, Zweibaum served as SVP and associate director of Ketchum's corporate practice.

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