Lore joins GCI

ATLANTA: GCI Group has named Diane Lore as VP of digital media. She will be responsible for creating media strategies that include developing messages that can permeate traditional and digital channels, and serving as the senior digital strategist for Darden Restaurants and Lowe’s. Lore previously worked at The Haystack Group as VP of media strategy. Her hiring represents GCI’s new push to recruit talent with experience blending different media.

ATLANTA: GCI Group has named Diane Lore as VP of digital media. She will be responsible for creating media strategies that include developing messages that can permeate traditional and digital channels, and serving as the senior digital strategist for Darden Restaurants and Lowe’s. Lore previously worked at The Haystack Group as VP of media strategy. Her hiring represents GCI’s new push to recruit talent with experience blending different media.

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