Office Depot launches Nascar promotion

DELRAY BEACH, FL: Office Depot is targeting small businesses with a promotion that affords firms the opportunity to have their company and logo featured on the Office Depot Ford in an upcoming Nascar race. Edelman provided support for the campaign, which launched April 27. Budget terms were not disclosed. PR for the promotion will include outreach to print and online media in Southern California, Chicago, the Dallas-Ft. Worth area, and Florida. Carl Edwards, driver of the Office Depot car, will also discuss the promotion in a national radio media tour. The online sweepstakes ends June 22, and the winning business, selected at random, will be featured in September during the Sprint Cup Series at the Kansas Speedway.

DELRAY BEACH, FL: Office Depot is targeting small businesses with a promotion that affords firms the opportunity to have their company and logo featured on the Office Depot Ford in an upcoming Nascar race. Edelman provided support for the campaign, which launched April 27. Budget terms were not disclosed. PR for the promotion will include outreach to print and online media in Southern California, Chicago, the Dallas-Ft. Worth area, and Florida. Carl Edwards, driver of the Office Depot car, will also discuss the promotion in a national radio media tour. The online sweepstakes ends June 22, and the winning business, selected at random, will be featured in September during the Sprint Cup Series at the Kansas Speedway.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in