Finmeccanica hires Qorvis

WASHINGTON: Italian defense contractor Finmeccanica hired Qorvis for PR and IR related to its May 13 agreement to acquire Parsippany, NJ-based DRS Technologies for $5.2 billion.

WASHINGTON: Italian defense contractor Finmeccanica hired Qorvis for PR and IR related to its May 13 agreement to acquire Parsippany, NJ-based DRS Technologies for $5.2 billion.

The conglomerate hired Qorvis on an account basis in late April for media outreach, targeting general interest publications and financial and trade titles, as well as policy-maker outreach, according to Matt Lauer, Qorvis MD.

Qorvis is emphasizing to media and policymakers that Finmeccanica has years of experience as a defense contractor working with the US government, he added.

Partners Michael Petruzzello and Don Goldberg are leading the agency's work on the account, Lauer said. The budget is undisclosed.

A Finmeccanica rep referred all calls for comment to Qorvis.

Finmeccanica, which manufactures helicopters, aircrafts, missiles, and other defense equipment, paid $81 a share to acquire DRS, a maker of radar and surveillance equipment. The deal is subject to regulatory approval.

DRS hired the Brunswick Group for acquisition PR, according to a source at the agency.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in