FCC to rule on Verizon's marketing tactics today

The Federal Communications Commission (FCC) is expected to rule today that Verizon cannot use certain customer information in its marketing attempts to dissuade customers from switching their phone service to cable.

The Federal Communications Commission (FCC) is expected to rule today that Verizon cannot use certain customer information in its marketing attempts to dissuade customers from switching their phone service to cable.

When cable companies obtain a phone customer who previously used Verizon services, they must contact Verizon to transfer the phone number. The FCC complaint filed by cable companies alleges that Verizon used information about the switches to offer customers perks and discounts in an attempt to convince them to stay, USA Today reports. Verizon told the paper that it was simply offering consumers more choices.

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The Wall Street Journal recently announced a number of major editorial leadership changes.

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