Vocus launches new version of PR software

LANHAM, MD: Vocus launched a new iteration of its PR management software, Vocus Summer '08. The newest version offers more than 40 new features, including increased collaboration capabilities, new social media tools to target journalists and tailor pitches, and the ability to customize the analytics dashboard. Existing Vocus customers will be upgraded to the new version by the end of the week.

LANHAM, MD: Vocus launched a new iteration of its PR management software, Vocus Summer '08. The newest version offers more than 40 new features, including increased collaboration capabilities, new social media tools to target journalists and tailor pitches, and the ability to customize the analytics dashboard. Existing Vocus customers will be upgraded to the new version by the end of the week.

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