Publicis to acquire Performics from Google

PARIS and MOUNTAIN VIEW, CA: Publicis plans to acquire search marketing company, Performics, from Google, the two companies said today, August 6. The transaction is expected to close in Q3 2008. Publicis expects Performics to enrich the VivaKi Nerve Center offerings, which already includes performance marketing assets, such as Phonevalley and Click2Sales. Performics employs 200 search specialists around the world. The business will report to Curt Hecht, president of the VivaKi Nerve Center.

PARIS and MOUNTAIN VIEW, CA: Publicis plans to acquire search marketing company, Performics, from Google, the two companies said today, August 6. The transaction is expected to close in Q3 2008. Publicis expects Performics to enrich the VivaKi Nerve Center offerings, which already includes performance marketing assets, such as Phonevalley and Click2Sales. Performics employs 200 search specialists around the world. The business will report to Curt Hecht, president of the VivaKi Nerve Center.

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