EAST RUTHERFORD, NJ: The Paul Taylor Dance Company, headquartered in New York, hired MWW Group to lead media relations and communications, effective August 11. The agency will oversee an integrated PR campaign to communicate with dance enthusiasts, help attract a new audience and increase performance attendance, and increase visibility of the Taylor Company, Taylor 2, and Mr. Taylor's works. MWW will also promote the US and world tours, the company's season in New York, and its annual Gala in March.
Paul Taylor Dance Company hires MWW
EAST RUTHERFORD, NJ: The Paul Taylor Dance Company, headquartered in New York, hired MWW Group to lead media relations and communications, effective August 11. The agency will oversee an integrated PR campaign to communicate with dance enthusiasts, help attract a new audience and increase performance attendance, and increase visibility of the Taylor Company, Taylor 2, and Mr. Taylor's works. MWW will also promote the US and world tours, the company's season in New York, and its annual Gala in March.
