Marianne Allison, chief innovation officer, Waggener Edstrom

Marianne Allison is responsible for key Waggener Edstrom Worldwide PR methodologies and processes - including its flagship Innovation Communications system - that have helped establish the agency's reputation for deep and substantive work in public relations. As chief innovation officer (CIO), she is responsible for formalizing the agency's intellectual property (IP) strategy and for promoting ideas and innovation through business, cultural and educational initiatives.