Starwood picks Nancy J. for new project

NEW YORK: Starwood Hotels & Resorts Worldwide chose Nancy J. Friedman PR (NJFPR) as its AOR for Element Hotels, effective October 15. It isthe company's new LEED certified, flexible stay brand. NJFPR will focus on media relations and brand awareness, said founder Nancy J. Friedman. The agency was also selected last month as AOR for Meet at the Apartment, a New York conference center, focusing on media relations and event management, according to Friedman.

NEW YORK: Starwood Hotels & Resorts Worldwide chose Nancy J. Friedman PR (NJFPR) as its AOR for Element Hotels, effective October 15. It isthe company's new LEED certified, flexible stay brand. NJFPR will focus on media relations and brand awareness, said founder Nancy J. Friedman. The agency was also selected last month as AOR for Meet at the Apartment, a New York conference center, focusing on media relations and event management, according to Friedman.

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