Valleywag folds into Gawker

Changes at Silicon Valley's rumor hub; John Edwards reputation on the line; EA aims for women; and more

Yesterday, Nick Denton announced he would fold Silicon Valley's infamous rumor hub Valleywag into Gawker. But Denton's not killing the rumor mill altogether; it's brand will remain intact.

Also Valleywag editor Owen Thomas will stay on. According to the New York Times, Valleywag gets about 1 million unique visitors to its site each month but lagged behind Gawker in ad revenues.

Read Valleywag's account here.

*CORRECTION: An earlier account of this story said Valleywag "came to a sudden halt," but in fact the Web site continues to produce while it is being folded into Gawker's main site. We regret the error.

Also
:

The Treasury's rescue/bailout is getting a new image - possibly more consumer friendly.

Electronic Arts launches a fitness video game that targets women.

Speculation is building as to whether John Edwards can revive his image. He recently made his first public appearance since admitting to having an affair.

As sales of bottled water decline, Nestle warns consumers of the dangers of soda.


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