Ethical Funds taps Hoggan & Associates to warn investors about oil sands
VANCOUVER: The Ethical Funds Company, Canada's leading manager of sustainable investments, has hired Vancouver PR firm Hoggan & Associates as its AOR.
Hoggan & Associates won the account based on project work it had done a few years ago.
The agency recently helped promote a white paper released by Ethical Funds called Unconventional Risks: An Investor Response to Canada's Oil Sands. The paper was released in late October at the SRI in the Rockies, an international socially responsible investing conference in Whistler, and warns that too much development in Alberta's oil sands has negative environment and social repercussions that brings risks to energy companies and their investors.
Hoggan & Associates also developed a corporate video around the oils sands paper, and will continue to provide ongoing communication support to Ethical Funds, said Nancy McHarg, VP, strategic counsel for Hoggan & Associates.
