CRT/tanaka to build Web site for TMNT25

In April, PRWeek reported on TMNT25, the 25th anniversary "shell-ebration" for the Teenage Mutant Ninja Turtles. This week, brand owner Mirage Studios and licensing...

In April, PRWeek reported on TMNT25, the 25th anniversary "shell-ebration" for the Teenage Mutant Ninja Turtles. This week, brand owner Mirage Studios and licensing agent 4Kids Entertainment hired CRT/tanaka to build the official Web site for the anniversary.

"CRT/tanaka made a powerful impression with its comic-book inspired proposal and Turtles-inspired video," said Gary Richardson, CEO, Mirage Studios, in a statement. The upcoming Web site will expand the existing TMNT25 teaser site. Mirage and 4Kids brought on Peppercom in April to handle PR for the shell-ebration.

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