Healthcare Panel, part 2

Erica Iacono hosted a healthcare panel in Philadelphia on November 6. In this clip, Laurie Hurley, managing director of the New York office of Resolute Communications; Gwen Fisher, assistant VP of public relations at Wyeth Pharmaceuticals; and Ray Kerins, vice president of worldwide communications at Pfizer, share their views about the public?s perception of pharma and what role corporate responsibility can contribute to a pharmaceutical company?s reputation.

Erica Iacono hosted a healthcare panel in Philadelphia on November 6. In this clip, Laurie Hurley, managing director of the New York office of Resolute Communications; Gwen Fisher, assistant VP of public relations at Wyeth Pharmaceuticals; and Ray Kerins, vice president of worldwide communications at Pfizer, share their views about the public?s perception of pharma and what role corporate responsibility can contribute to a pharmaceutical company?s reputation.

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