Following up on my article about The Salvation Army's digital initiatives for the "red kettle" season, the organization partnered with Seattle-based mobile media company Melodeo to launch a Christmas music iPhone application. The application allows users to pay $2.99 to unlimited access to holiday music and all proceeds will benefit the "Red Kettle" campaign.
iSalvation Army
Following up on my article about The Salvation Army's digital initiatives for the "red kettle" season, the organization partnered with Seattle-based mobile media...
