SAN DIEGO: The Center for Commercialization of Advanced Technology (CCAT), a congressionally funded public-private collaborative partnership, has selected Ruder Finn as its AOR.
The group is a partnership between academia, the hi-tech industry, and government that works to identify, evaluate, fund, and hasten the development of technology that can be used in areas such as homeland defense, as well as in the private sector.
"We're interested in PR because we want to help our clients bring along critical technologies," said CCAT board chairman Lou Kelly. "Using PR will help start-ups move their capabilities into the marketplace. We're bridging the gap between government and private-sector uses, and we want to get the word out about what we do."
CCAT partners include the San Diego State University Foundation and the school's Entrepreneurial Management Center, UC-San Diego's Jacobs School of Engineering, defense contractor Orincon, and the Space and Naval Warfare Systems Center.
CCAT adds to Ruder Finn's client base in national security. The firm designed and launched the Department of Homeland Security's website, ready.gov.