News briefs

NEW YORK: The NewsMarket, a web-based video archive and distribution platform for the broadcast industry, has named Anthony Plesner as its COO. Prior to joining the NewsMarket, Plesner was COO of 24/7 RealMedia, an online marketing services agency. The company also named Patrizia Re manager of its European broadcast services.

NEW YORK: Avril Lee has joined Ketchum's London office as deputy managing director of healthcare, as Mark Cater was promoted to managing director of European healthcare, a position dedicated to serving the agency's growing roster of international healthcare clients.

Lee was formerly director of Chandler Chicco Agency in London, while Cater previously managed the Ketchum London healthcare operation, which he will continue to oversee.

DALLAS: TAC Americas has hired Michael A. Burns & Associates as a part of a ramped-up marketing push. The company provides information-technology services that manage building functions like air conditioning and security.

PORTLAND, OR: Waggener Edstrom has added two clients to its growing bioscience practice. The agency will provide PR for Invivodata, which develops electronic patient self-report services for clinical research. The firm will also provide project support for the Preeclampsia Foundation, a nonprofit organization focused on hypertensive disorders of pregnancy.

ALEXANDRIA, VA: Live Wire Media Relations has added three clients: global private-equity firm The Carlyle Group, consultant Deloitte & Touche, and Sport & Health Company, the DC metro area's largest operator of spas and health clubs. The five-year-old boutique shop is hiring additional staff to handle the increased business.

SAN FRANCISCO: Allison & Partners has added Deloitte & Touche's security services group to its client list. The agency will develop and support international media relations in EMEA. The security services group focuses on identity management, application integrity, and infrastructure security.

MIAMI BEACH: Magix Entertainment has chosen Thomas PR as its AOR. Magix, which develops rich media and music software, will work with Thomas to raise visibility of the company and its products.

MISSION VIEJO, CA: PSSC Labs has selected Windsor McLaren PR as its AOR to help the company raise its profile nationally. The agency will focus on hi-tech trade publications, international press, and online media. PSSC Labs develops workstations, severs, and Beowulf supercomputing technologies.

ANN ARBOR, MI: Fry, which develops internet-based b-to-b services, has tapped Airfoil PR to provide PR services. Airfoil will develop PR programs and analyst relations counsel to support the company's business objectives.

WASHINGTON: Qorvis Communications added two technology executives as part of a new initiative to become "the dominant communications firm in the region for technology PR." Douglas Koelemay joins from Williams Mullen Strategies, where he served as EVP and chief policy officer. Irwin Greenstein joins from Plesk, a Northern Virginia-based provider of data-center automation solutions in.

WASHINGTON: Datatel has hired Raleigh, NC-based French/West/Vaughn for public affairs and PR work. The information-technology company serves higher-education institutions across the country.

OAKLAND: Nanochip has selected Walt & Company as its AOR. Walt & Company will provide PR support including corporate and product positioning, business, financial and trade media relations, analyst relations, and product launch and support programs. The company designs micro-electrical mechanical systems for data storage.

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