San Francisco: A senior staff reorganization at Golin/Harris International has prompted the departure of Tim Johnson, former MD of the firm's San Francisco office and worldwide director of its technology/e-business team.
The firm's technology group will now report to Ellen Ryan Mardiks, worldwide director of marketing and brand strategy. Judy Johnson, MD in Los Angeles, will oversee the San Francisco office.
The change does not signal any diminution in the importance of Golin's tech business, according to CEO Fred Cook.
"Technology is still an important focus for us. This shouldn't diminish our focus on technology," Cook said.
The organizational change "is something that's been in the works for some time," he added. "Internally, we're restructuring ourselves more efficiently."
Various Golin practices now report either to its corporate, brand, or public affairs areas. The financial practice is now under Keith Burton, who heads the firm's corporate practice.
"We're organizing not so much by industry as around client needs," Cook explained.
Golin expects to announce technology practice leaders in the US, Europe, and Asia shortly, Cook said. They will report to Mardiks.
While Golin has been paring staff, Cook thinks this reorganization will signal the final major staff changes of the year.
The agency is also experiencing some back-office function consolidation as part of parent company Interpublic Group's strategy to share services among its agencies, Cook said. Golin is part of IPG's Constituent Management Group, headed by Weber Shandwick CEO Harris Diamond.
Cook became CEO this summer when Rich Jernstedt, former CEO, became chairman. Cook joined the firm in 1986, and ran its LA office for eight years. He became director for Golin's Western region and head of the tech practice, and moved to Chicago in 2002 to become chief client officer. He was named president last year.