Alger brings in crisis help as Spitzer eyes fund firms

NEW YORK: As the $7 trillion mutual-fund industry continues to grapple with what has begun to look like the worst corporate reputation crisis in its history, at least one major firm has retained a major crisis PR firm to help it deal with the scandal. Fred Alger Management is currently working with financial and crisis agency Kekst & Co.

by Melanie Shortman

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