Ogilvy Public Relations Worldwide announced that it has opened a Warsaw office, the agency's first footprint in Poland. "It's a brand new offering for Ogilvy PR," said Jeffrey Leopold, Ogilvy PR SVP of strategy & planning in New York. PR director Piotr Kabala will coordinate the office's activities.
Ogilvy PR will operate as an independent entity within Ogilvy Group Poland, which also includes Gruppa66 Ogilvy, OgilvyOne, Design Direct, Mindshare, and Ogilvy Brand Consulting. Ogilvy PR's Warsaw office will handle services such as crisis management, internal communications, and brand building.
Tomasz Baluk, head of country, Ogilvy Group Poland in a press release cited the new office as a natural progression of its services and said that the new Ogilvy PR Warsaw office will handle any PR activities requested by clients.
"Launching Ogilvy Public Relations office in Warsaw is part of a plan to accelerate the development of our regional network in Europe," Paul Barber, Ogilvy PR chief executive of Europe, Africa, and the Middle East, said in a press release. "We believe that local expertise supported by global resources and culture will prove valuable for our clients in the Polish market."
The new Ogilvy PR office joins 60 others worldwide, including 18 others in Europe, such as Zurich, Vienna, Prague, Milan, and London.