UPPER SADDLE RIVER, NJ: Rob Bailey Communications has been named the AOR for HIT Entertainment's stage show tour department, which does publicity for Barney the Dinosaur and Thomas the Tank Engine touring shows.
RBC, based in Upper Saddle River, NJ, has worked with global studio HIT Entertainment on a project-by-project basis for two years. The PR firm handled publicity and media tours for Barney's Colorful World, Thomas the Tank Engine's A Day Out With Thomas, and Bob the Builder LIVE!. These publicity efforts spanned 150 cities in the U.S. and Canada.
Now that RBC is the tour department's AOR, it will handle PR for everything HIT puts on tour, said RBC President Rob Bailey.