WASHINGTON: Budget restrictions have forced the Food and Drug Administration (FDA) to cancel and re-issue an RFP from earlier this year concerning an elaborate 100th birthday celebration.
The FDA originally sought an agency to run a wide-ranging, three-year campaign touting the agency's many accomplishments during its first century. Launched in February (PRWeek, February 23, 2004), the search was called off last month due to budgetary restrictions.
"We just don't have the money to do everything we want to do," said an FDA source familiar with the search.
The RFP has been revised and "re-scoped," and was re-issued to a handful of firms on the GSA schedule. A decision is expected this month.
The FDA was founded on June 30, 1906. The proposed media campaign would culminate on that date in 2006. The original RFP outlined a series of events and media initiatives that would heighten appreciation for the FDA's role among lawmakers and the general public.