PALO ALTO, CA, and SCHAUMBURG, IL: Hewlett-Packard and Motorola have named new communications heads, both of whom recently held posts with GE divisions.
Pam Wickham has joined HP as corporate communications VP, while Valerie Di Maria has joined Motorola as corporate VP of communications and public affairs.
Wickham was most recently global communications EVP at GE Healthcare. She'll lead HP's external communications strategy and oversee corporate media and analyst relations, executive communications, and corporate events and trade shows. She will report to Allison Johnson, SVP, corporate marketing.
GE Healthcare has promoted Lynne Gailey to Wickham's former position.
"I want to expand the awareness and recognition of the incredible technology we're put- ting out there, particularly in the consumer space," said Wickham, who has also worked at Porter Novelli and Ketchum. "There also needs to be more recognition of our innovation. HP is a brand with a rich, rich history. It's a story that still needs to be told."
Di Maria will oversee media and industry analyst relations, as well as executive and internal communications. She will report to Geoffrey Frost, SVP and CMO at Motorola.
Her most recent position was at GE Capital, where she was VP of corporate PR and advertising. Di Maria also has worked at GCI Group and Porter Novelli.
GE dissolved its financial division a couple of years ago, so Di Maria's position no longer exists.
"Motorola is a really fabulous, globally recognized brand," said Di Maria. "I want to continue to enhance the company's reputation as a technology leader."
Di Maria said she also wants to make the communications team more cohesive to ensure a more consistent message.
"I want to position our products and brand as helping people every day in their professional and personal lives," she said.