As a follow-up on an earlier editorial, Golin Harris has finally launched its new website.
A few months ago, I upbraided the firm for rolling out its new branding while leaving its online presence to languish with a promise of a new site "coming soon." That was a bit of a tease, as it took some eight months to accomplish.
It is tough, we know, to develop an agency brand while fulfilling client needs and trying to win new business. Golin's recent SC Johnson win might be a testament to its attention being focused in the right direction. Still, we're glad to see that the consistency the firm's clients surely expect is now evident.