NEW YORK: Former director of corporate communications for Wenner Media Lisa Dallos has been appointed EVP of the US affiliate of UK-based Freud Communications.
Dallos said she would be putting her previous experience to good use, as Freud has a fair amount of media clients.
"I think my 20 years of media PR is going to fit really well," she said. "But it's going to be a great chance to branch out and develop other specialties."
Matthew Hiltzik, president and CEO of Freud's US operation, worked with Dallos during her time at now-defunct Talk magazine.
"She has an extraordinary instinct for news and a creativity in how to present issues and subjects to an audience," Hiltzik said of Dallos.