BOSTON: The national Lyme Disease Association (LDA) and local Connecticut affiliate Time for Lyme have selected MS&L to increase disease awareness, raise funds, and rally support for impending legislation.
The effort will include media relations and local events focusing on how to recognize, prevent, and treat the disease.
MS&L also will help promote research coming out of an upcoming Lyme disease conference, said Monique da Silva, MD of MS&L's Boston office.
"They clearly feel that the more information they can get out the better," she said.
The groups are also working with MS&L's DC office to educate people on legislation to increase funding for research, education, and treatment.
MS&L is also promoting fundraising events to build the first Lyme disease research center at Columbia University.