PORTLAND, ME: Hi-tech companies being turned away by overburdened Boston-area agencies now have another option in Portland, ME.
PORTLAND, ME: Hi-tech companies being turned away by overburdened
Boston-area agencies now have another option in Portland, ME.
Hauptman & Partners, a six-year-old integrated shop, announced earlier
this month that it has launched a hi-tech PR division. VP of strategic
services Colleen Coxe, who previously spent six years at Brodeur &
Partners (now Brodeur Worldwide), will head the group.
’The Maine technology industry has grown by leaps and bounds, and
companies are having a hard time finding PR help,’ Coxe said. She added
that many companies in New Hampshire and Maine are under the perception
- incorrectly, she believes - that they need to look toward Boston for
Planning for the new division began during the second half of 1999, and
the group already boasts five employees and five clients, including Log
On America, the Maine Software Developers Association and insurance
industry software supplier Common Census.
Coxe said she expects to be servicing a mix of around 12 small and large
clients by the end of the year. She anticipates competing for business
with Boston-based firms.
Hauptman & Partners also offers design, advertising and interactive
It employs 14 staffers and works with clients such as L.L. Bean, Sebago
and Reebok Factory Stores.