NEW YORK: Busy PR pros who don’t have time to run to the copy center to prepare documents can now produce them from their desktops by using Exact Print Software, a product launched earlier this month by start-up Mimeo.com.
NEW YORK: Busy PR pros who don’t have time to run to the copy
center to prepare documents can now produce them from their desktops by
using Exact Print Software, a product launched earlier this month by
The software, which can be downloaded free of charge from the Mimeo.com
Web site, allows users to view, print, bind and FedEx documents by
clicking ’print to Mimeo’ from the print menu. Documents are then routed
to the company’s digital printing facility in Memphis.
’We want to change the industry in the same way that Adobe or MP3
changed the industry,’ said Mimeo.com co-founder and CEO Jeff Stewart.
’I believe this is the way people will produce documents five years from
Stewart said the software has a wide range of uses for the PR
’This is a big chance to save so much time,’ said Stewart. ’PR pros can
turn their attention to value-added things, like pitching and gathering
information, instead of spending time at the copy machine or local copy
He added that the software would be useful to PR pros traveling on
business who don’t have time to go back to the office to print
documents, such as briefing books or presentations, and for small
agencies without administrative support.
Documents can be printed in color or black and white, and users can
choose from several paper qualities and binding options. Orders placed
before 10 p.m. EST can be delivered anywhere in the US via FedEx for the
Stewart claims that Mimeo.com’s printing prices are approximately the
same as those of most local copy shops, with shipping costs determined
by the size of the order and its destination.
Mimeo.com also announced last week that the service will be available in
Canada, and is currently looking at the possibility of expanding
facilities to Europe and the Pacific Rim.