SM&C enter Virginia’s hi-tech market

RICHMOND, VA: Integrated marketing communications shop Siddall, Matus & Coughter (SM&C) is throwing its hat into the increasingly crowded northern Virginia hi-tech market.

RICHMOND, VA: Integrated marketing communications shop Siddall, Matus & Coughter (SM&C) is throwing its hat into the increasingly crowded northern Virginia hi-tech market.

RICHMOND, VA: Integrated marketing communications shop Siddall,

Matus & Coughter (SM&C) is throwing its hat into the increasingly

crowded northern Virginia hi-tech market.



Though the primary motivation behind the opening of the new outpost is

to cash in on the region’s hi-tech boom, SM&C plans to distinguish

itself by offering management and consulting services as well.



A well-known government liaison to the hi-tech community, Patricia

Woolsey, has been hired to establish the firm’s beachhead in northern

Virginia, and more staff will be hired as client demand increases.

Woolsey’s chairmanship of the Fairfax County Economic Development

Authority coincided with the rise of the region’s hi-tech industry. She

also chaired and remains on the board of the Virginia Center for

Innovative Technology.



The office will strive to serve both clicks-and-mortar and

bricks-and-mortar businesses. But in the case of Internet start-ups and

even established companies striving to enter the e-commerce space, the

firm’s consulting services will extend beyond image and brand

development to include more managerial functions that SM&C believes are

essential for e-commerce success.



SMC posted 1999 billings of dollars 40 million. The firm has worked for

Riggs National Bank and the Virginia Department of Transportation.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in