INTERNATIONAL NEWS: IN BRIEF

SAN FRANCISCO: Everdream, a company offering computing services by subscription, has selected Tenth Dimension to handle its dollars 10 million integrated marketing launch campaign. The contract includes ads, Web development and PR, with PR accounting for about 20% of the budget (dollars 20,000 per month).

SAN FRANCISCO: Everdream, a company offering computing services by subscription, has selected Tenth Dimension to handle its dollars 10 million integrated marketing launch campaign. The contract includes ads, Web development and PR, with PR accounting for about 20% of the budget (dollars 20,000 per month).

SAN FRANCISCO: Everdream, a company offering computing services by

subscription, has selected Tenth Dimension to handle its dollars 10

million integrated marketing launch campaign. The contract includes ads,

Web development and PR, with PR accounting for about 20% of the budget

(dollars 20,000 per month).





COLUMBIA, SC: Thompson Services, a rental company providing equipment

for general contractors, event coordinators and caterers, has named

CarterTodd & Associates as its PR agency of record. The 12-month

contract is valued at dollars 85,000, with dollars 65,000 scheduled to

be devoted to PR.





NEW YORK: The MWW Group has upped its IR muscle, hiring Richard

Schineller as SVP and Michael Lendener as VP in its IR group. Schineller

arrives from Morgen-Walke Associates, while Lendener joins from Makovsky

& Co.





WEST SAYVILLE, NY: In recognition of her successful launch of the firm’s

corporate practice, Syntax Communications Group has promoted Krista

DeMaria to partner and SVP.





SAN FRANCISCO: Topica, an e-mail list serving company, has ended its

seven-month relationship with Ketchum Thomas and hired GCI Group account

supervisor Candace Locklear to bring the PR function in-house.





ALBANY: The New York State Canal Corp has tapped Eric Mower and

Associates for work on the 175th anniversary celebration of the Erie

Canal. The agency’s work will include PR, logo development and

advertising.





SAN DIEGO: EDS executive communications director Cathy Sang has joined

The Townsend Agency as a SVP in its PR division. with EDS.



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