Merrill Rose leaves PN after 18 years

NEW YORK: Merrill Rose, EVP of practice and account development at Porter Novelli, has left the agency to become an independent consultant.

NEW YORK: Merrill Rose, EVP of practice and account development at Porter Novelli, has left the agency to become an independent consultant.

NEW YORK: Merrill Rose, EVP of practice and account development at

Porter Novelli, has left the agency to become an independent

consultant.



Rose had been with the agency for 18 years, during which she introduced

the concept of practice areas to the agency and became the first PN

American exec to be posted outside the US, which led to PN staffers of

all levels participating in exchange programs. She also helped introduce

the first genetically modified foods to the US and launched the first

national campaign to reduce dietary fat on behalf of the Kaiser Family

Foundation.



According to Rose, her decision to leave PN was driven by a desire for

increased flexibility. ’The company is in great shape and has a great

leadership team,’ she said. ’It’s a good time to look at new

directions.’



Rose has not determined what type of consulting she will do and was

unsure if she would operate as a solo practitioner or bring additional

employees on board. She has not developed a name for her new

undertaking.



Porter Novelli has no plans to replace Rose. Instead, her

responsibilities will be divided up among several senior executives. EVP

and New York GM Helen Ostrowski will oversee practice and account

development, while SVP Barry Leggetter, who has served as a managing

director in London in the past, will pick up some of Rose’s

international and global responsibilities.



Porter Novelli CEO Bob Druckenmiller said that Rose’s decision to move

on did not come as a surprise and declined to classify her departure as

a huge loss. ’We’re a pretty big company,’ he said. ’I would

characterize it as a loss of some experienced international talent that

I feel we will be able to replace.’



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in