Medialink profits as Webcasts rise

NEW YORK: Revenues for Medialink’s Webcasting business during the first quarter of 2000 increased fourfold, up from dollars 300,000 in the first quarter of 1999 to dollars 1.2 million.

NEW YORK: Revenues for Medialink’s Webcasting business during the first quarter of 2000 increased fourfold, up from dollars 300,000 in the first quarter of 1999 to dollars 1.2 million.

NEW YORK: Revenues for Medialink’s Webcasting business during the

first quarter of 2000 increased fourfold, up from dollars 300,000 in the

first quarter of 1999 to dollars 1.2 million.



Medialink chairman, president and CEO Larry Moskowitz said the company

orchestrated nearly 100 Webcasts during the quarter, including ones

devoted to the Bell Atlantic/GTE spin-off Verizon, Pearson’s financial

results and Dell’s announcement of its Internet strategy.



Moskowitz believes that Webcasts are increasingly popular because they

allow a small IR/PR operation to orchestrate full-scale events at a

fraction of the cost of a live event. With on-demand access to content,

Webcasts can also improve on the traditional live meeting, allowing PR

teams to gather audience statistics, send graphics and open meetings to

a global audience of stakeholders.



If the pace continues, Medialink will easily surpass the dollars 3

million in Webcasting revenue it generated in 1999.



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