Lazio latches onto former McCain press operative Dan McLagan

WASHINGTON, DC: Even though his work for long-shot Republican presidential candidate John McCain ended in defeat months ago, GOP PR specialist Dan McLagan has decided to hitch his wagon to another dark horse.

WASHINGTON, DC: Even though his work for long-shot Republican presidential candidate John McCain ended in defeat months ago, GOP PR specialist Dan McLagan has decided to hitch his wagon to another dark horse.

WASHINGTON, DC: Even though his work for long-shot Republican

presidential candidate John McCain ended in defeat months ago, GOP PR

specialist Dan McLagan has decided to hitch his wagon to another dark

horse.



McLagan has joined the nascent Senate campaign of Rep. Rick Lazio as de

facto press secretary - a thankless post, given the flood of ’who is

this guy?’ requests that have overwhelmed the Lazio camp since the

candidate’s late entry into the race.



While recent polls show Lazio looking more like a thoroughbred than a

dark horse, many potential PR pitfalls lie ahead, according to hotshot

GOP consultant and Lazio senior advisor Mike Murphy.



Murphy told PRWeek that the immediate goals of the Lazio campaign are to

avoid getting ’bogged down’ by the barrage of charges expected to come

from the Clinton camp and to position Empire State native Lazio as a

’Main Street moderate.’ Doing so, he believes, will provide a sharp

contrast with the first lady, whose path to NY had pit-stops in Chicago,

Little Rock and DC.



McLagan, who handled McCain’s press in the pivotal South Carolina

primary, will be assisted by Bryan Flood, a senior consultant at

Murphy’s advocacy advertising shop Murphy Pintak Gautier Hudome. The two

may find a new cohort in the pressroom if Juleanna Glover Weiss, who

worked for GOP presidential aspirants John Ashcroft and Steve Forbes

before signing on as communications director for Rudy Giuliani’s stunted

Senate campaign, hitches a ride on Lazio’s ’Mainstream Express.’



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