STRATFORD, CT: Just weeks after releasing the latest flavor of its Internet monitoring service, CyberAlert is close to inking a deal with a major supplier.
STRATFORD, CT: Just weeks after releasing the latest flavor of its
Internet monitoring service, CyberAlert is close to inking a deal with a
While declining to name names, CyberAlert president and CEO William
Comcowich said the deal will free up CyberAlert to do what it does best:
focus solely on technology, leaving analysis, implementation and account
management to its new partner - or perhaps its new parent.
One possible suitor could be Business Wire. Senior execs at the wire
giant concede that to compete with rival PR Newswire, they’ll need more
Internet monitoring firepower than their current alliance with Luce
Online provides. PRN acquired industry leader eWatch from WAVO earlier
this year (PRWeek, Jan. 31).
While confirming that BW is in negotiations with an Internet monitoring
service, both VP of national sales Gregg Castano and VP of global media
Neil Hershberg said they are unaware of any pending deal with
CyberAlert’s newly released version 3.0 Internet-monitoring and clipping
service includes a fully integrated archiving and clip management system
for PR, reputation management, market research, business planning and
intellectual property surveillance. The company, which was formed to
monitor online comments about an anesthesia product, has evolved into
one of the most respected Internet watchdogs.