Forget The Real World. An Iowa seed company has come up with its own version of reality TV and is attracting more than just the farm crowd.
Forget The Real World. An Iowa seed company has come up with its
own version of reality TV and is attracting more than just the farm
Garst Seed is sponsoring a ’CornCam’ on the Web site of trade magazine
Iowa Farmer Today, allowing visitors to the site
(www.IowaFarmer.com/corncam/corn.html) to literally watch corn grow. As
exciting as watching paint dry? Maybe even more.
’This is reality Web TV,’ boasts Garst PR manager Jeff Lacina. ’A lot of
people pull it up and just leave it up on their screens.’
The site, which has enjoyed as many as 88,000 hits in one day, has
spurred thousands of e-mails to the company. It has also accomplished an
important PR goal: keeping Garst in the news during the summer growing
season, a time when farmers aren’t usually thinking much about their
Lacina jokes that the CornCam is about to take on another aspect of
reality TV. ’As the stalks get larger, they’ll soon be elbowing each
other out of the shot.’ Wonder which will be the first stalk to get
Start those office pools now.