Carmakers give to party politics

PHILADELPHIA: The PR departments of two of Detroit’s Big Three automakers, General Motors and DaimlerChrysler, found themselves among the deep-pocketed corporate sponsors at the GOP convention last week.

PHILADELPHIA: The PR departments of two of Detroit’s Big Three automakers, General Motors and DaimlerChrysler, found themselves among the deep-pocketed corporate sponsors at the GOP convention last week.

PHILADELPHIA: The PR departments of two of Detroit’s Big Three

automakers, General Motors and DaimlerChrysler, found themselves among

the deep-pocketed corporate sponsors at the GOP convention last

week.



DaimlerChrysler had the largest involvement, with its charitable

foundation contributing dollars 250,000 to both the Republican and

Democratic convention committees. In addition, both DC and GM loaned

fleets of vehicles - 400 in the case of GM, according to trade reports -

to provide transportation for convention delegates.



In addition to putting up money, DC hosted a series of parties and

displayed its vehicles in convention traffic centers. One problem: DC

hired a band called the T-Birds - a famed Ford brand - to entertain at

one of its parties.



The band’s name was temporarily changed to The Cru-Zers, a play on the

name of DC’s new PT Cruiser model.



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