In Brief

NEW YORK: BSMG has established a new financial and professional services marketing practice and assigned partner Daniel Reid to head it. The practice, formerly part of FRB/BSMG’s marketing services unit, counts Kent Funds, KPMG and TD Waterhouse among its clients.

NEW YORK: BSMG has established a new financial and professional services marketing practice and assigned partner Daniel Reid to head it. The practice, formerly part of FRB/BSMG’s marketing services unit, counts Kent Funds, KPMG and TD Waterhouse among its clients.

NEW YORK: BSMG has established a new financial and professional

services marketing practice and assigned partner Daniel Reid to head it.

The practice, formerly part of FRB/BSMG’s marketing services unit,

counts Kent Funds, KPMG and TD Waterhouse among its clients.





BOSTON: Red Whistle, a San Francisco-based Weber Group spin-off which

specializes in consumer technology, has hired former FitzGerald SVP Liz

O’Donnell to take the helm of its soon-to-debut Boston office. While

with FitzGerald, O’Donnell managed accounts for FreeScholarships.com,

Iconomy and FitLinxx.





NEW YORK: Plesser Associates has hired former Blanc & Otus staffer

Cynthia Hatfield as an account supervisor. She will work on the firm’s

Contact Networks and BroadDaylight accounts.





STUDIO CITY, CA: The Association of Film Commissioners International has

tapped Mc Donald Media Services to handle domestic and international

publicity for its Cineposium educational conference, scheduled to take

place October 28-30 in Manhattan Beach, CA.





ATLANTA: Hope-Beckham has added several new clients to its roster: Feld

Entertainment, which owns Ringling Bros. & Barnum & Bailey; Network

Communications, a publisher of real estate books; Kaplan Communications,

operator of IT training centers; RMS Networks, which operate private TV

networks in retail stores, including JC Penney and Staples; and the

Brazilian Tea Company.





LONG BEACH, CA: The Senior Care Action Network (SCAN), a CA-based health

plan, has named Lagrant Communications chief Kim Hunter to its board of

directors. SCAN has also hired John Fielder as SVP of marketing and

corporate communications.





NEW YORK: Scarborough Research, a local-market research specialist, has

hired KCSA Public Relations to expand its marketing communications and

PR programs.





ALPHARETTA, GA: Second Wind Dreams, a national non-profit group, has

tapped Corder Philips & Wilson for PR. The firm will work on a pro bono

basis.





AUSTIN: The Porter Novelli Convergence Group has opened its doors in

Austin and added six Texas clients: Agillion, BMC Software, The Dazel

Corp., Exterprise, Kurion and Tellaire. PNCG VP Laura Beck will helm the

Austin outpost.



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