Canon brings in VP to ramp up IR

LAKE SUCCESS, NY: Canon USA has ramped up its commitment to investor relations by appointing Steven Rautenberg as its new VP and general manager of public relations.

LAKE SUCCESS, NY: Canon USA has ramped up its commitment to investor relations by appointing Steven Rautenberg as its new VP and general manager of public relations.

LAKE SUCCESS, NY: Canon USA has ramped up its commitment to investor relations by appointing Steven Rautenberg as its new VP and general manager of public relations.

The multimedia corporation, best known for its imaging equipment and cameras, was listed on the New York Stock Exchange in September, and is currently trading at about dollars 44 per share. 'This represents a significant commitment for the company to increase its profile in the investor community,' said Rautenberg. 'The IR part of the job is going to get a lot of attention.'

In 2001, Canon will begin reporting its financials on a quarterly basis rather than semiannually.

Rautenberg, who will report to Canon USA president Kinya Uchida, will be responsible for events, advertising, employee communications, market research and philanthropic projects.

Canon's commitment to research and development is a key feature of its profile that Rautenberg wants to promote. Canon spent dollars 1.7 billion on advancing imaging and medical technologies in 1999 and has been ranked among the top three in the world for the number of new patents issued in the US since 1995.

Canon's Expo 2000 show was recently held at New York's Javits Center where the latest products and technologies of the future were featured for investors, dealers and media.

Previously VP of corporate communications at Reliance Group, Rautenberg's background includes 19 years with Chase Manhattan Bank, where he was VP and director of corporate communications. Prior to that he worked for Citibank and for US congressman Ralph Metcalfe and US senator Adlai Stevenson III.



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