FitzGerald boosts New York branch

CAMBRIDGE: MA: Continuing its Silicon Alley expansion, Cambridge-based FitzGerald Communications has bolstered its New York City branch with the addition of two senior executives to service a handful of new clients.

CAMBRIDGE: MA: Continuing its Silicon Alley expansion, Cambridge-based FitzGerald Communications has bolstered its New York City branch with the addition of two senior executives to service a handful of new clients.

CAMBRIDGE: MA: Continuing its Silicon Alley expansion, Cambridge-based FitzGerald Communications has bolstered its New York City branch with the addition of two senior executives to service a handful of new clients.

Ruder-Finn/New York vice-president Hillary Deutschman, who has worked on such high-profile accounts as Target.com, K-Mart's Blue-light.com and Women.com Networks, has signed on with FitzGerald in the same role.

The agency has also tapped Jennifer Schenberg from Wilson McHenry Company as an account director for the New York office, which opened in March.

Deutschman and Schenberg join a team of 16 who will service a portfolio of recently added clients, including Sirius Satellite Radio; Gillette Global Network, a broadband communications and application services provider; Molecular OptoElectronics and SeaLogistics, an online shipping exchange.





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