IN BRIEF

NEW YORK: West Glen Communications, the broadcast PR firm, has reached an agreement with Video Monitoring Services of America (VMS) to track all video news releases, B-roll and SMTs it distributes for its clients. VMS will provide daily reports to WestGlen for broadcasts that have occurred on local, network and cable TV outlets. The VMS proprietary NewsSearch system tracks broadcaster acceptance by combining traditional monitoring technology with monitoring via closed captioning.

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